As you may know by now, Swapfiets is here to stay. We care deeply about durability and luckily, we’re not the only ones. Besides our love for blue, we share the same values, goals, and aspirations as the iconic jeans brand Levi’s®.
Levi’s® lives by the mantra: ‘buy better, wear longer’. Just like us, they’re always on the go and looking out for ways to improve their brand. Levi’s® designs its denim using long-lasting materials and offers a repair service in their Levi’s® Tailor Shops. That’s right up our alley. You can’t buy our bikes because we believe less owning leads to less overconsumption. So, we’ve teamed up with Levi’s® to ride together. Two worlds collided and that’s why we now proudly introduce - drumroll please -.... the Double Denim Riders.
The Double Denim Riders are the faces of this partnership. These riders are rebels with a cause, ready to take over Amsterdam and Berlin decked out fully in Levi’s® denim and equipped with a Swapfiets. They’re on a mission to spread the importance of durability by using bikes and gear that are here to stay.
They have more in store than cool looks alone though. Together, we form a movement. The Double Denim Riders share the philosophy of making better and smarter choices. Our riders have an insatiable eagerness to reduce overconsumption. Most of all though, they all have the desire to ride along with you - for a better future.
Are you ready to ride and are you not a Swapfiets member yet? Join our Double Denim Riders in their mission and get a limited edition upcycled-denim bike bag made by refugees at Bridge & Tunnel. It’s filled with extra bike-gifts and a denim repair kit. Oh, and a discount, of course.. Simply go into a Levi’s® store, spend €75 and get 1 month free on your Swapfiets membership. It’s that easy!
After your purchase at the Levi's® store you get one month free on a 3 month Swapfiets membership. This means €42 off the Deluxe 7 and €120 off the Power 7 + no sign-on fee for either. You’re welcome.
About Swapfiets
Swapfiets ist das weltweit erste "Bicycle-as-a-Service"-Unternehmen mit einem zirkulären Geschäftsmodell. Das 2014 in den Niederlanden gegründete Scale-up hat sich schnell zu einem der führenden Anbieter von Mikromobilität in Europa entwickelt und hat mittlerweile über mehr als 270.000 Mitglieder in den Niederlanden, Deutschland, Belgien, Dänemark, Frankreich und dem Vereinigten Königreich. Swapfiets will die Lebensqualität in europäischen Städten erhöhen, zudem strebt das Unternehmen eine zu 100% zirkuläre Produktlinie an sowie bis 2025 einen klimaneutralen Geschäftsbetrieb. Im Oktober 2022 ist Swapfiets offiziell der B Corp Gemeinschaft beigetreten, um seiner Mission mehr Nachdruck zu verleihen.
Das Konzept von Swapfiets ist einfach: gegen eine feste monatliche Gebühr steht Swapfiets-Mitgliedern immer ein funktionierendes Fahrrad zur Verfügung. Sollten unerwartet Probleme auftreten, wird das Fahrrad innerhalb von 10 Minuten in der Werkstatt repariert oder sofort und ohne zusätzliche Kosten ersetzt. swapfiets.de
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